READ HELEN’S AWARD-WINNING COLUMNS

In 10 years as a columnist for Marketing, Campaign and now Marketing Week, Passionbrand co-founder Helen Edwards has written over 400 columns on all aspects of branding. She is a winner of both the PPA and BSME Business Columnist of the Year award.

Helens Columns

Latest

MarketingWeek Logo
'Emotions at work'

Emotional connection – but not as we know it

SEARCH ARCHIVE BY SUBJECT: